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Lefty · Paris - Vaugirard · Hybrid

Strategy Consultant

Location: Paris | Employment Type: [Full-time] | Team: Insights & Marketing

About Lefty.io

Lefty is the leading end-to-end Influencer Marketing Platform trusted by the world’s top Luxury and Lifestyle brands to discover, manage, and measure their top-performing influencer programs. We provide cutting-edge technology and data-driven insights to help our clients maximize their ROI in the dynamic world of social media and content creation.

Role Overview

Lefty is looking for a Strategy Consultant to turn our industry-leading influencer data into compelling narratives. Sitting at the intersection of Content Strategy and Data Analysis, you will be responsible for transforming data from the Lefty platform into high-value content, trend forecasts, and strategic insights to inform our clients and be diffused on our marketing channels.

Key Responsibilities

  • Data Interpretation: Analyze data from the Lefty platform to produce industry reports.

  • Storytelling: Dive into the reasons that drive trends and build a compelling story that explains cultural phenomena.

  • Content Bridging: Collaborate with the Marketing and Insights team to validate "gut feelings" about trends with hard data.

Required Qualifications

  • Experience: 3+ years in digital strategy, creative strategy, marketing, or consulting.

  • Analytical Rigor: Proficiency in Excel is a must.

  • Eye for detail: Capacity to build branded presentations and visual representations from complex data.

  • Market Intuition: A deep understanding of the social media landscape (Instagram, TikTok, YouTube) and the mechanics of influencer marketing.

  • Communication: Ability to write clearly and persuasively, turning a spreadsheet into a narrative that a CMO would find valuable.

  • Education: Degree in Business, Economics, Marketing Analytics, or a related field.

  • Languages: Fluent in English and French.

Who You Are

  • You don't just see numbers; you see human behavior and cultural shifts.

  • You are obsessed with why content goes viral.

  • You enjoy the challenge of "cleaning" data to find the hidden gems of insight.

  • You are comfortable presenting findings to both internal teams and external high-profile clients.

Division
Lefty
Locations
Paris - Vaugirard
Remote status
Hybrid
Lefty · Paris - Vaugirard · Hybrid

Strategy Consultant

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